More Details

Table of Contents:

• Machine generated contents note: ch. 1 Consumer Emotions
• ch. 2 Dynamics of Emotions
• ch. 3 Experience and Facial Expressions of Emotions
• ch. 4 Emotions and Group Behavior
• ch. 5 Emotions and Individual Behavior
• ch. 6 Consumer Experience Management.

Author/Creator:

Kapoor, Avinash , author

Languages:

English

Language Notes:

Item content: English

Main Work:

Consumer experiences and emotion management [by Kapoor, A.]

Related Series:

Consumer behavior collection

Subjects:

Consumer behavior

Consumers — Psychology

Marketing — Psychological aspects

Emotions — Economic aspects

General Notes:

Includes bibliographical references (pages 127-172) and index.
Description based on print version record.

Physical Description:

1 online resource.

Call Numbers:

HF5415.32 .K37 2015eb

ISBNs:

9781606496473 (electronic bk.)
1606496476 (electronic bk.)
9781606496466 [Invalid]
1606496468 [Invalid]

OCLC Numbers:

914432261

Other Control Numbers:

EBC2084416 (source: MiAaPQ)
[Unknown Type]: ybp12517746