- Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business. Based on his popular Ultimate Entrepreneurship course, the book explains how to: Locate sure-bet opportunities for improving products Get serious about positioning, distributing, and licensing Find funding Take calculated risks and minimize failure And much more.
Table of Contents:
- Machine generated contents note: Principle 1 Find a Marketplace Challenge That Needs to Be Solved or Improved
- Principle 2 Better Mousetrap Is Not Enough
- Principle 3 If You Ain't Passionate About Your Idea, No One Else Will Be
- Principle 4 Experiment!
- Principle 5 If You Are Not Failing (Occasionally), You Are Not Aiming High Enough
- Principle 6 Work Hard (You'll Be Amazed at How Many People Don't)
- Principle 7 Key Entrepreneurial Trait: Knowing How to Spot an Opportunity
- Principle 8 Successful Entrepreneurs Are Not Risk-Takers; They Are Calculated Risk-Takers
- Principle 9 You
- -Yes, You
- -MUST Have an Advisory Board
- Principle 10 Research the Market; Narrow the Options; Act!
- Principle 11 There Is No Sense Making a Mistake Unless You Can Learn from It
- Principle 12 What Is the Most Effective Tool to Solve a Problem or Deal with a Crisis? SWOT
- Principle 13 If It Ain't Broke
- -Break It. Don't Be Complacent. Always Improve. Always Get Better
- Principle 14 Be a Mensch
- Principle 15 Ten Steps to Take Before You Make Your Move into Entrepreneurship
- Principle 16 Secrets, Techniques, and Strategies of the Successful Entrepreneurs I Have Worked With
- Principle 17 Give Back
- Principle 18 Say Thank You.
- Item content: English
- Includes bibliographical references and index.
Description based on: Online resource; title from digital title page (viewed on March 20, 2017).
- 1 online resource.
- HD62.5 .G728 2017eb
- 9780814438183 (electronic book)
0814438180 (electronic book)
9780814438176 (hardcover, alkaline paper) [Invalid]
Library of Congress Control Numbers:
Other Control Numbers:
- EBC4779603 (source: MiAaPQ)
[Unknown Type]: ybp13499898