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Summary:

Note; Chapter 2: Writing an Export Business Plan; Purpose of an Export Business Plan; Pitfalls of Not Having an Export Business Plan; Pointers for Developing an Export Business Plan; Three Types of Export Business Plans; The Back-of-the-Napkin Export Business Plan; The Traditional Export Business Plan; The Laurel Export Business Plan; Summary: Leaving You with Fun and Export Adventure on Your Mind; Chapter 3: Prepping For Exports; Line Up Your Export Dream Team; The Fab Five: Lawyer, Accountant, Banker, Logistics Expert, Technology Master; Start Small; Corporate Considerations

Table of Contents:

• Machine generated contents note: pt. I Building Your Foundations for Exporting
• ch. 1 Are You Ready to Export?
• ch. 2 Writing an Export Business Plan
• ch. 3 Prepping For Exports
• ch. 4 Human Side of an Export Enterprise
• pt. II Creating and Using Online Marketing Platforms
• ch. 5 Online Fundamentals
• ch. 6 Creating a Social Media and Networking Presence
• ch. 7 Using e-Commerce and Social Media Sites as Stepping Stones to Export Success
• ch. 8 e-Commerce Connectivity Craze
• ch. 9 Mobile World at Work
• ch. 10 Marketing Your Business Worldwide
• pt. III Mapping Out Your Export Journey
• ch. 11 Choosing a Product to Export
• ch. 12 Exploring Your Territory
• ch. 13 Preparing and Adapting Your Product for the Export Marketplace
• ch. 14 Preparing Your Service for Export
• ch. 15 Web Design with the World in Mind
• pt. IV Developing Sales and Distribution Capabilities
• ch. 16 Finding Cross-Border Customers

• ch. 17 Methods of Exporting
• pt. V Managing the Transaction
• ch. 18 Transport, Logistics, and Fulfillment Options
• ch. 19 Pricing and Preparing Quotations
• ch. 20 Getting Paid
• ch. 21 Booking, Marking, Labeling, and Insuring
• ch. 22 Documentation, Export Licensing, and Other Procedures
• pt. VI Keep Building Your Business
• ch. 23 In Pursuit of Exceptional Export Service
• ch. 24 Cross-Cultural Learning
• pt. VII Export Journey
• ch. 25 Global Ethics
• ch. 26 International Business Travel and Security Tips
• ch. 27 Women Business Owners: Engine of Global Growth
• ch. 28 New Frontiers in Emerging Markets
• ch. 29 Top Ten Export Business Markets
• pt. VIII Export Mastery
• ch. 30 Export Success
• ch. 31 Essential Keys to Export Success.

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Author/Creator:

Delaney, Laurel , author

Languages:

English

Language Notes:

Item content: English

Main Work:

Exporting: the definitive guide to selling abroad profitably [by Delaney, L.]

Other Related Resources:

Print version: Exporting [by Delaney, L.] (Second edition 2017; [Place of publication not identified] : Apress, 2016 — ISBN 1484221923)

Subjects:

Exports — United States

Export marketing

General Notes:

Includes bibliographical references and index.
Description based on: Print version record.

Physical Description:

1 online resource.

Call Numbers:

HF1416 .D45 2016eb

ISBNs:

9781484221938 (electronic bk.)
1484221931 (electronic bk.)
1484221923 [Invalid]
9781484221921 [Invalid]

OCLC Numbers:

961211709

Other Control Numbers:

EBC4721358 (source: MiAaPQ)
[Unknown Type]: ybp13230375