- "You need a sound business plan to start a business or raise money to expand an existing one. For over 30 years, how to Write a Business Plan has helped fledging entrepreneurs -- from small service businesses and retailers to large manufacturing firms -- write winning plans and get needed financing. This bestselling book contains clear step-by-step instructions and forms to put together a convincing business plan with realistic financial projections, effective marketing strategies, and overall business goals, "--Page 4 of cover.
McKeever presents the detailed forms and step-by-step instructions needed to prepare a well-thought-out, well-organized business plan.
Table of Contents:
- Machine generated contents note: 1. Why and How to Write a Business Plan
- What Kind of Business Plan Do You Need?
- Why Write a Business Plan?
- Business Plans and Forms You'll Find in This Book
- How to Use This Book to Write Your Business Plan
- Getting Started on Your Business Plan
- Why This Book Is for You!
- 2. Do You Really Want to Own a Business?
- Identifying Your Personal Goals
- Self-Evaluation Exercises
- How to Use the Self-Evaluation Checklist
- Reality Check: Banker's Analysis
- 3. Choosing the Right Business
- Know Your Business
- Be Sure You Like Your Business
- Describe Your Business
- Taste, Trends, and Technology: How Will the Future Affect Your Business?
- Break-Even Analysis: Will Your Business Make Money?
- What You Have Accomplished
- 4. Potential Sources of Money to Start or Expand Your Small Business
- Ways to Raise Money
- Common Money Sources to Start or Expand a Business
- Now That You've Proven Yourself, How About Expanding?
- If No One Will Finance Your Business, Try Again
- Secondary Sources of Financing for Start-Ups or Expansions
- 5. Your Resume and Financial Statement
- Draft Your Business Accomplishment Resume
- Draft Your Personal Financial Statement
- 6. Your Profit and Loss Forecast
- What Is a Profit and Loss Forecast?
- Determine Your Average Cost of Sales
- Complete Your Profit and Loss Forecast
- Review Your Profit and Loss Forecast
- How Your Profit and Loss Forecast Relates to Your Income Tax Return
- 7. Your Cash Flow Forecast and Capital Spending Plan
- What Is a Cash Flow Forecast?
- Prepare Your Capital Spending Plan
- Prepare Your Cash Flow Forecast
- Required Investment for Your Business
- Check for Trouble
- 8. Write Your Marketing and Personnel Plans
- Marketing Plan
- Personnel Plan
- 9. Editing and Finalizing Your Business Plan
- Decide How to Organize Your Plan
- Write Final Portions of Your Plan
- Create the Appendix
- Create Title Page and Table of Contents
- Complete Your Final Edit
- Consider Using a Business Consultant
- 10. Selling Your Business Plan
- How to Ask for the Money You Need
- How to Approach Different Backers
- What to Do When Someone Says "Yes"
- Plan in Advance for Legal Details
- 11. After You Open
- -Keeping on the Path to Success
- Watch Out for Problem Areas
- Getting Out of Business
- 12. Good Resources for Small Businesses
- Business Consultants
- Online Business Resources
- -Continuing Small Business Help
- Formal Education
- 13. Business Plans for Nonprofits
- Describe the Nonprofit Organization
- Forecast the Nonprofit's Cash Needs
- Find Donors
- A. Business Plan for a Small Service Business
- B. Business Plan for a Manufacturing Business
- C. Business Plan for Project Development
- D. How to Use the Downloadable Forms on the Nolo Website
- Editing RTFs
- List of Forms Available on the Nolo Website.
- Item content: English
- Includes index.
Includes bibliographical references and index.
Description based on print version record.
- 1 online resource.
- text file
- HD30.28 .M3839eb 2016eb
Other Control Numbers:
- 1282428 (source: EbpS)
[Unknown Type]: ybp13258545