More Details

Table of Contents:

• Behavioral finance : an overview / Kent H. Baker, John R. Nofsinger
• Traditional versus behavioral finance / Robert J. Bloomfield
• Behavioral finance : application and pedagogy in business education and training / Rassoul Yazdipour, James A. Howard
• Heuristics (rules of thumb) / Hugh Schwartz
• Neuroeconomics and neurofinance / Richard L. Peterson
• Emotional finance / Richard J. Taffler, David A. Tuckett
• Experimental finance / Robert J. Bloomfield, Alyssa Anderson
• The psychology of risk and uncertainty / Victor Ricciardi.

Contributors:

Baker, H. Kent (Harold Kent), 1944-

Nofsinger, John R., 1965-

NetLibrary, Inc.

Languages:

English

Language Notes:

Item content: English

Related Series:

Robert W. Kolb series in finance

Subjects:

Investments — Psychological aspects

Investments — Decision making

Finance — Psychological aspects

Investments

Finance

General Notes:

Includes bibliographical references and index.
Description based on print version record.

Physical Description:

1 online resource (ix, 757 pages) : illustrations.

Digital Characteristics:

text file

Call Numbers:

HG4515.15 .B4384 2010eb

ISBNs:

9780470769669 (electronic bk.)
0470769661 (electronic bk.)
9780470499115 [Invalid]
0470499117 [Invalid]

Other Standard Numbers:

[Unknown Type]: 9786612782701

OCLC Numbers:

671656048